Say hello to the Ella Park Bridal team!!😍 Ella Park Bridal is a female-owned bridal boutique offering bridal gowns, bridesmaid dresses, tuxedo rentals & in-house alterations to brides in Newburgh, Indiana and beyond!! The whole team is magnetic, full of love and SO fun to be around!! We just adore allll of these sweet gals and getting everyone in front of our camera was the best!!💕 Snuggle in and scroll down to read more about the team and to see a preview of this incredible branding session!!✨
“In owning Ella Park, I’m living my little girl dream. Alongside this dynamite team of women, I’m lucky enough to serve brides + their families during one of the happiest times of their lives. We do it all when it comes to wedding attire; brides, maids, moms, accessories + menswear! You can follow along with our new arrivals + daily antics at @ellaparkbridal on Instagram and TikTok– we can’t wait to see you there!”
“Let’s use Saturday, for example!
As the busiest day of the week, it’s surefire that everyone will show up a bit earlier than usual for our team meeting, coffee in-hand (or Mountain Dew, if you’re Tori!) Emily and I usually lead with any need-to-knows in order to get us all on the same page for the day; we don’t all work together every other day of the week, so Saturday is usually the best time to hash out the tiniest of details and bring everyone up to speed on new gown arrivals, goals for the day, and any hot-takes that I may have received from our designers throughout the week. I usually close with some variation of my infamous “Treat the Janitor the Same Way You’d Treat the CEO” spiel, and we make any last minute tweaks to the store to make things feel even more magical for the first round of brides. One last sip of coffee and its go-time!
On any given Saturday, we don’t hit pause. From 10:00 am when the doors open until we wave our last bride au revoir around 5:00, we’re in go-go mode. Most often, you’ll find Emily and myself floating from room to room, offering alllll the extra hype to the bride and providing the stylist with any additional support she may need! This has to be my favorite part; I love getting to know brides and their parties, seeing what gowns the stylists have pulled, offering additional insight, and being immersed in that much pure, genuine joy. I’m so lucky to have a team that loves what they do. It truly never gets old to see someone find their perfect gown — and that makes it all worth it. “
“Passionate, genuine, + caring.
I think those three words speak for themselves; if you’ve been to Ella Park recently, I feel certain you’d be able to pin at least one of those attributes to any one of our team members, too!”
“Oh, this feels like a loaded question! How do I choose just one?!
What sticks out to me is technically an off-the-clock memory, and it’s seemingly not that notable. Around Christmastime, we had our holiday party at my home to celebrate all that 2021 had brought us, both professionally and personally. My house was so full of love and laughter that night. As such a close-knit team, we feel all of our highs and all of our lows together. I remember standing in my living room, looking back at all of the people who had made my first year as a business owner even better than what I could have imagined in my wildest dreams, and I just started crying. It is so easy for me to get caught up in the hustle and the madness of each passing day, but taking a step back in that moment, I realized my Daddy was right all along- “If you do what you love, you’ll never work a day in your life.” “
Want to see more? Check out Elizabeth’s headshot session from last year!!
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